Schenectady Grad Does Well With Company on ABC’s Shark Tank [VIDEO]
You may know James Brook without knowing you know James Brook. Have you heard of Elephant Pants? Have you seen people wearing them around town? Maybe you have a pair of your own? That's the brainchild of this Schenectady grad.
Brooks and college friend, Nathan Coleman started their brand, The Elephant Pants in Brooklyn and sell kimonos, shirts, along with pants and other clothing products. They got the idea after a trip to Thailand in which they grew a love not only for elephants, but the boho style pants, as well and decided to throw the two together.
They benefit the elephants, too. 10% of the companies net profits go towards the International Elephant Foundation, they protect from disease, poachers and other threats. Cool, right?
Here's the coolest part: the pair recently were on ABC's Shark Tank and scored big! After giving their sales pitch to the reality show investors, they were offered a $500,000 investment from Daymond John, aka the founder of the FUBU clothing line. In order to secure the investment they are giving John 17.5% of the company. To get to the next level, that might just be an amazing compromise.