If you are a fan of Gary Allan and PBR and I don't mean beer, I'm talking Professional Bull Riders here, then you'll be happy to know that Gary's song Get Off On The Pain is being used as the theme song for the 2011 Built Ford Tough  series. The Series kicks off this weekend at the world's most famous arena, Madison Square Garden in NYC!

The action will be carried on VERSUS (TWC Channels 44 and 1873 HD) tonight (1/8), at 8 p.m.  and on WYNT13 tomorrow(1/9), at 2:30 p.m