I can't wait for the Big Game, if for no other reason but to watch all of those million dollar ads! It's been reported that 30 second spots are going for around $4 million this year!
To put that into perspective, in the 1980's they were around $500,000, and if they keep getting more expensive at the same rate, they'll be $10 million by 2040...
Today was the first of what I hope are many visits from our friends at Saratoga Eagle. In honor of the Altamont Craft Beer Fest this Saturday Corey and Chris from Eagle stopped by with a few beers to sample.