Lane Bryant is taking over the internet with their stunning ad campaign, #ImNoAngel!

The plus-size brand launched its #ImNoAngel advertisements yesterday.  The photos and videos feature models Ashley Graham, Marquita Pring, Candice Huffine and more.

The women are dressed in Lane Bryant's exclusive bra collection Cacique.  And are defining "sexy" in their own way.

This campaign is yet another social media movement to further challenge conventional beauty standards.  Much like the recent trending topics #DropThePlus and #EffYourBeautyStandards.

Here's the ad -

Well?  What do you think? Sexy, right?