Forgive me for a moment, but I don't want to send or receive greeting cards anymore!  And, based on a lot of the calls with took during the morning show today, you really don't want to either!
Here are some interesting greeting card facts -
  • Americans purchase approximately 6.5 billion greeting cards each year. Annual retail sales of greeting cards are estimated between $7 and $8 billion. WHAT!!!!
  • The most popular Everyday card-sending occasion by far is Birthday, followed by Sympathy, Thank You, Wedding, Thinking of You, Get Well, New Baby and Congratulations.
  • Women purchase an estimated 80% of all greeting cards. Women spend more time choosing a card than men, and are more likely to buy several cards at once.
  • Greeting card prices can vary from 50 cents to $10 – with a price point for every consumer. The vast majority are between $2 and $4. Cards featuring special techniques, intricate designs and new technologies and innovations – such as the inclusion of sound chips and LED lights – as well as handmade cards, are at the top of the price scale.  Come on.  LED lights!  Be real.
  • Most people now acknowledge many more birthdays than ever before because of Facebook......but they aren’t necessarily sending fewer cards as a result!

Why!?  Let us all just stop!  Yes, send me a note, a letter, or a hand-made greeting, but don't spend $3-5 on a factory made, generic greeting!  I'd rather you shoot me a text, go out for a drink, or send me a pic!

Don't spend your time trying to find the perfect card, just spend that time telling me how you feel!

Let's not waste paper, trees, time or money anymore!  Let's be free!

Dog Birthday
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